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Contents
When are the Big W clearance, toy and Black Friday sales?
Big W clearance: how it works
Big W clearance in Australia for 2026
Big W sale dates and deals in Australia for 2026
Big W official sale offers
Big W Black Friday and Click Frenzy 2026 deals
How ShopBack fits into a Big W order
Paying with a card: what usually works
Frequently asked questions
Key takeaways
Related articles
Disclaimer
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When Are the Big W Clearance, Toy and Black Friday Sales in 2026?
Big W sale dates for Australians in 2026: the Toy Sale usually starts in late May or June, Black Friday falls on 27 November 2026 with early deals often a week before, and clearance runs year round with bigger markdowns after Christmas. How each sale works, how to read the clearance section, and how to go through ShopBack before you check out.
Updated: October 2026.
Big W's three big sale moments in Australia are the mid-year Toy Sale, which in recent years has started between late May and mid June, Black Friday on Friday 27 November 2026 with early deals often a week before, and clearance, which runs all year with bigger markdowns after Christmas. Before you check out online in any of them, go through ShopBack first so you pay less on the same order.
Big W is a discount department store owned by Woolworths Group, founded in 1964 and trading from around 179 stores in 2025, according to Wikipedia. It sells toys, clothing, homewares, electronics, books and everyday household lines, which is why its sales matter so much for families buying ahead for birthdays and Christmas.
When are the Big W clearance, toy and Black Friday sales?
| Sale | When it usually runs | What it is best for |
|---|---|---|
| Big W Toy Sale | Late May to June start, running for several weeks (2026 launch: early June) | Toys, LEGO, games, buying Christmas gifts early |
| End of financial year | Lead-up to 30 June | Small appliances, home office, tech |
| Click Frenzy Main Event | Usually mid November (check if Big W is listed) | Broad online deals across retailers |
| Black Friday to Cyber Monday | Friday 27 to Monday 30 November 2026, early deals often the week before | Toys, tech and gifts before Christmas |
| Boxing Day | Saturday 26 December 2026, into January | Christmas stock, decorations, seasonal clearance |
| Clearance | All year, deeper at season changes | Last sizes, end of line, seasonal stock |
Dates for 2026 are fixed by the calendar for Black Friday, Cyber Monday and Boxing Day. Big W sets and announces its own event dates, usually shortly before each sale, so treat anything else as a pattern rather than a promise.
Big W clearance: how it works
Big W clearance is not a single dated sale: marked-down stock appears in store and online all year, and markdowns usually get deeper when a season ends. That makes clearance less about timing a date and more about checking at the right points in the year.
When clearance usually grows:
- After Christmas. Boxing Day and the weeks into January usually bring the biggest clear-out of Christmas decorations, gift packs and summer lines that did not sell.
- After the Toy Sale. Toy lines that did not sell in the mid-year sale can end up marked down later in the year.
- At season changes. Clothing and outdoor ranges usually clear at the end of summer and winter to make room for new stock.
Tips for buying clearance well:
- Check the product page carefully. Clearance items can be limited to certain stores, sizes or colours, and stock that shows online may not be in your local store.
- Check who sells it. Some items on bigw.com.au are listed by third-party sellers through Big W's marketplace, so delivery times and returns can differ from items Big W sells itself. The seller is shown on the product page.
- Know the returns rules first. Many retailers treat clearance differently for change of mind returns. Read Big W's returns policy before you buy anything you might want to send back.
Big W clearance in Australia for 2026
For 2026, the clearance windows worth planning around are January (after Boxing Day), the weeks after the Toy Sale ends, and late summer for outdoor and clothing lines. Weekly catalogue offers rotate through the year, so if you are watching one item, check it each week rather than waiting for a single event.
A simple plan: list what you need for the year (school, birthdays, Christmas), note which sale suits each item, and buy the rest when it shows up in clearance.
Big W sale dates and deals in Australia for 2026
The Big W sale calendar for 2026 follows the same pattern as recent years: Toy Sale in the middle of the year, end of financial year deals in June, Black Friday and Cyber Monday in late November, and Boxing Day in December.
Toy Sale. The Big W Toy Sale is one of the store's biggest annual events. In 2026 it launched in early June, with 7NEWS reporting more than 1,300 deals on 8 June, and news coverage in 2025 and 2024 shows it starting in early to mid June and being announced from late May. Many families use it to buy Christmas gifts six months early. For LEGO in particular, see where to buy LEGO cheapest in Australia.
Black Friday and Cyber Monday. Black Friday 2026 is Friday 27 November and Cyber Monday is Monday 30 November. In 2025, Big W's early Black Friday deals were already live by 17 November, according to Press Start Australia. Roy Morgan Research tipped Australian spending over the 2025 Black Friday weekend at $6.8 billion (November 2025 forecast), so popular lines can sell out.
Boxing Day. Boxing Day 2026 falls on a Saturday. ABC News reported in December 2025 that Australians were tipped to spend a record $1.6 billion on Boxing Day sales. At Big W, Boxing Day is usually where Christmas stock and decorations get cleared.
To check Big W's own dates, look at bigw.com.au and the weekly catalogue close to each event.
Big W official sale offers
Big W's official ways to save are its catalogue prices, its sale events, its clearance section, promo codes it publishes, and Everyday Rewards.
- Weekly catalogue. Big W publishes catalogue offers online and in store, with prices that change each week.
- Sale events. The Toy Sale, Black Friday, Cyber Monday and Boxing Day are the big ones.
- Promo codes. Big W sometimes publishes codes with a minimum spend and exclusions. Read the conditions before you rely on one.
- Everyday Rewards. Big W takes part in Everyday Rewards, the Woolworths Group loyalty programme, so scan or link your card when you shop.
- Click and collect. Collecting in store usually avoids the delivery fee. Deal posts on OzBargain in September 2026 quoted delivery fees of about $8 to $12 and free delivery thresholds of $59 or $99 depending on location, so check the current fee at checkout.
Big W Black Friday and Click Frenzy 2026 deals
Black Friday is usually Big W's biggest sale before Christmas, and Click Frenzy's Main Event usually runs a week or two earlier in mid November. In 2025, Click Frenzy's November event was covered by media from 11 November, while Big W's early Black Friday deals were live by 17 November.
How to approach the November window:
- Make your list in October. Name the gifts and a price you are happy to pay.
- Watch the items. Save them to a wishlist so you can see if the price moves.
- Check the Click Frenzy retailer list for each event to see whether Big W is taking part.
- Go through ShopBack before you check out. Open the ShopBack Big W page, tap through, and check out in the same session.
- Buy before stock runs out. Popular toys and consoles can sell out in the first days of Black Friday.
How ShopBack fits into a Big W order
For merchants like Big W, going through ShopBack is an essential step before you check out, so you pay less on the same order. ShopBack works like an automatic cash discount on your online order: part of what you spend comes back as cash once the order is confirmed.
- Sign up free at ShopBack Australia or in the ShopBack app.
- Open the ShopBack Big W page and check the live rate and Terms.
- Tap through to Big W and check out as usual in the same browser session or app.
- Once the order is confirmed, the cash shows in your ShopBack account and you can withdraw it to your bank account.
Cashback lowers what you actually pay for an order. It comes back as cash, so it works like a discount on the price, not like points or miles.
Illustrative example. You spend $200 on toys in the Big W Toy Sale. At an illustrative 2%, $4 comes back, so the effective price is $196. The real rate varies by category and changes over time, so check the live rate on the ShopBack Big W page before you pay.
What usually stops an order tracking: using a promo code that is not listed on the ShopBack Big W page, switching to a separate shopping app mid-checkout, or leaving the session and coming back later.
Other big-box and department stores you can reach through ShopBack Australia include Target, Myer, David Jones, The Good Guys and Amazon Australia.
Paying with a card: what usually works
Paying with a credit card or rewards card usually still works when you go through ShopBack, because the card earns on the payment while ShopBack tracks the order. Some promo codes or member offers may not be eligible, so check the merchant's terms and the Terms on the ShopBack Big W page before you pay.
Frequently asked questions
When is the Big W Toy Sale?
The Big W Toy Sale is an annual mid-year sale. In recent years it has started between late May and mid June: in 2026 it launched in early June, and 7NEWS reported more than 1,300 deals on 8 June 2026. Big W announces the exact dates shortly before the sale starts.
When is Big W Black Friday 2026?
Black Friday 2026 falls on Friday 27 November, and Cyber Monday on Monday 30 November. In 2025, Big W's early Black Friday deals were live by 17 November, according to Press Start Australia, so deals may start in the week before Black Friday again. Check bigw.com.au for the official start date.
When does Big W have clearance sales?
Big W clearance runs year round rather than on fixed dates. Markdowns usually grow when seasons change: after Christmas and Boxing Day into January, after the mid-year Toy Sale, and at the end of summer and winter clothing seasons. Check the clearance section online and in store.
Does Big W take part in Click Frenzy?
It can vary by event. Click Frenzy's November Main Event usually runs in mid November, close to Black Friday, and the retailers taking part are listed on the Click Frenzy site for each event. Check that list for Big W before you plan around it.
What are Big W's official sale offers?
Big W's own savings come from its weekly catalogue, its big sale events (the Toy Sale, Black Friday, Cyber Monday and Boxing Day), its clearance section, promo codes it publishes, and Everyday Rewards, the Woolworths Group loyalty programme that Big W takes part in.
Is Big W cheaper on Black Friday or Boxing Day?
It depends on what you are buying. Black Friday usually suits toys and Christmas gifts, because it lands before Christmas. Boxing Day usually suits clearance on Christmas stock, decorations and seasonal lines. Compare the item's price in both windows if it can wait.
Can I get cashback at Big W through ShopBack in 2026?
Big W has a store page on ShopBack Australia at the time of writing. Open the ShopBack Big W page, tap through, and check out as usual in the same session. Rates and eligible categories vary and change, so check the live rate and Terms on the ShopBack Big W page before you pay.
Where do Australians track Big W deals?
Many shoppers follow the Big W catalogue and website, and community deal sites such as OzBargain, where users post Big W deals and coupon codes with dates. Confirm the price and terms on bigw.com.au before you buy, because posted deals can sell out or end.
Does Big W charge for delivery?
Usually, unless the order is large enough or you use click and collect. Deal posts on OzBargain in September 2026 quoted delivery fees of about $8 to $12 and free delivery thresholds of $59 or $99 depending on location. Check the current fee at checkout.
Is cashback the same as Everyday Rewards points?
Not quite. Cashback lowers what you actually pay for an order. It comes back as cash, so it works like a discount on the price, not like points or miles that you have to collect and redeem.
Can I use a credit card and ShopBack on the same Big W order?
Usually, yes. ShopBack tracks the order and your card earns its own points or rewards on the payment under your card's terms. Some promo codes or member offers may not be eligible, so check the merchant's terms and the Terms on the ShopBack Big W page before you pay.
Key takeaways
- Toy Sale: annual, mid-year; in 2026 it launched in early June with more than 1,300 deals (7NEWS).
- Black Friday 2026: Friday 27 November, Cyber Monday 30 November; early deals often start the week before.
- Clearance: all year, with deeper markdowns after Christmas and at season changes.
- Boxing Day 2026: Saturday 26 December, best for Christmas stock and seasonal clear-outs.
- Official offers: catalogue, sale events, published promo codes and Everyday Rewards.
- Go through ShopBack before you check out on the ShopBack Big W page.
Related articles
- Big W Discounts and Deals
- Where Is the Cheapest Place to Buy LEGO in Australia in 2026?
- The 5 Cashback Mistakes Every Australian Shopper Repeats in 2026
- When Is the Next David Jones Sale, and Is Black Friday Worth the Wait?
Sources referenced in this piece: Big W's Wikipedia entry (store count and ownership), 7NEWS, Kidspot and news.com.au coverage of the Big W Toy Sale in 2024 to 2026, Press Start Australia coverage of Big W's early Black Friday deals in November 2025, Roy Morgan research on Black Friday spending, ABC News coverage of Boxing Day spending, OzBargain deal listings for Big W, and the Terms on the ShopBack Big W page.
Disclaimer
Sale dates, catalogue prices, clearance stock, delivery fees, promo codes, returns rules and ShopBack rates are set by Big W and ShopBack and change frequently; check bigw.com.au and the ShopBack Big W page for current terms before you buy. Past sale timing is a guide to the pattern, not a promise of future dates. Spending figures are as reported by the named sources. This article is general information only and is not financial advice.
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