Bing Lee

Bing Lee is a Sydney-founded, family-owned Australian electronics and appliance retailer with a network of 40-plus physical stores concentrated in NSW plus limited interstate presence, and binglee.com.au for online orders. The product range spans TVs and audio (Samsung, LG, Sony, Panasonic, Sonos, JBL, Bose), home appliances (fridges, washers, dryers, dishwashers and vacuums including the full Dyson range), computers, tablets and monitors (Apple, Microsoft, Dell, HP, Lenovo, ASUS), mobile phones and accessories, smart home and gaming (Nintendo, Xbox), kitchen appliances (small and large), cooling, heating and fans, plus cameras and drones. Bing Lee is longstanding and independent rather than part of a national retail group, which shapes its NSW-heavy footprint and the reach of its delivery and install services. Buying through the Bing Lee ShopBack Australia page adds cashback on top of Bing Lee's own sale windows and Bing Lee VIP offers.

Bing Lee Australia's discounting model is catalogue-driven and price-match-driven rather than code-driven. Sale-week prices at Boxing Day, EOFY, Black Friday, Cyber Monday, Click Frenzy, mid-year and back-to-school apply automatically at checkout online or at register in store, so no code is needed. Occasional email-subscriber and Bing Lee VIP member codes appear on selected audio, small appliance and accessory categories with short expiry. Third-party voucher-code sites listing generic Bing Lee codes are usually expired and can break cashback tracking, so sticking to Bing Lee's own emailed codes is the safer route. Activate ShopBack Australia on the Bing Lee page above before clicking through to Bing Lee and see the current cashback rate table on this page.

Bing Lee Australia's EOFY window typically runs from late May through 30 June each year and is the deepest annual discount window on major appliances. Fridges (Samsung, LG, Fisher & Paykel, Bosch, Miele), washers and dryers, dishwashers, wall ovens and cooktops usually see the strongest dollar markdowns as suppliers clear model-year stock ahead of the new financial year. Business laptops, monitors and printers also discount in this window, timed to small business ABN buyers preparing for tax time. AU small business ABN buyers can typically claim the Instant Asset Write-Off on eligible business devices purchased before 30 June under the current AUD threshold, subject to ato.gov.au guidance and your accountant. Bing Lee Business Direct handles larger ABN quotes for volume orders. Activate ShopBack Australia before clicking through to Bing Lee to earn cashback on top of the EOFY sale price.

Bing Lee Australia's Boxing Day sale typically runs from 26 December through mid-January and is one of the deepest annual discount windows across almost every category: TVs, audio, home appliances, gaming hardware, kitchen appliances and small appliances. Boxing Day often matches or exceeds Black Friday on large-format TVs (Samsung Neo QLED, LG OLED, Sony Bravia, Panasonic OLED), Dyson vacuums and hair care, and premium kitchen appliances. Bing Lee catalogue drops go live at binglee.com.au early, with Bing Lee VIP members and email subscribers typically getting preview access ahead of the public opening. Hero SKUs on top-tier TV sizes, Dyson bundles and console packs can sell out within the first 48 hours. Activate ShopBack Australia before clicking through to Bing Lee to earn cashback on top of Boxing Day pricing.

Late November is Bing Lee Australia's second-deepest annual discount window after Boxing Day, running Black Friday (last Friday of November) into Cyber Monday, with Click Frenzy Main Event landing in mid-November as an earlier preview. Discounts hit TVs, audio, home appliances, gaming hardware, computers, mobile phones, Dyson and small kitchen appliances. Bing Lee VIP members typically get early access, and the catalogue drops online at binglee.com.au ahead of in-store opening. High-demand SKUs (large OLED sizes, Dyson V15 and hair care, latest console bundles) tend to sell out within the first 24 to 48 hours. Activate ShopBack Australia before clicking through to Bing Lee to earn cashback on top of the Black Friday sale price.

For TV shoppers in Australia, the deepest annual discount windows at Bing Lee typically land at Boxing Day (from 26 December through mid-January) and Black Friday plus Cyber Monday (last Friday of November through the following Monday), with large-format QLED, Neo QLED, OLED and Mini LED panels often the deepest markdowns. Hisense, TCL and entry-tier LG sit lowest at RRP, while Samsung Neo QLED, LG OLED, Sony Bravia and Panasonic OLED typically discount hardest in dollar terms on the 65-inch, 75-inch and 85-inch sizes during those windows. Bing Lee's price-match guarantee is a useful lever here: bring a verified lower price from JB Hi-Fi, Harvey Norman or The Good Guys and ask Bing Lee staff to match. NSW metro customers also benefit from Bing Lee's free NSW metro delivery and paid install service on large TVs, which JB Hi-Fi and Amazon do not always match at the same price point. Activate ShopBack Australia before clicking through to Bing Lee to earn cashback on top of the sale price.

Bing Lee's deepest major-appliance windows in Australia are typically EOFY (late May through 30 June), Boxing Day and Black Friday plus Cyber Monday, with EOFY usually the strongest for fridges, washers, dryers and dishwashers. Model-year clearance drives the biggest dollar markdowns on French-door and side-by-side fridges (Samsung, LG, Fisher & Paykel), front-load washers and heat-pump dryers (LG, Samsung, Bosch, Fisher & Paykel), and premium built-in dishwashers (Bosch, Miele). Bing Lee's paid install service (delivery plus connection, old-appliance removal available in NSW metro on eligible SKUs) is a real cost saver against arranging separate installers, and Bing Lee Business Direct can quote multi-unit orders for property developers and landlords. For NSW metro shoppers this is often where Bing Lee outprices JB Hi-Fi and matches or beats The Good Guys on the total delivered-and-installed cost. Activate ShopBack Australia before clicking through to Bing Lee for cashback on top of the sale price.

Bing Lee carries the full Dyson range in Australia (V15, V12 and Gen5 cordless sticks, Ball and Big Ball uprights, Purifier air treatment, Airwrap, Supersonic and Corrale hair care) and is typically one of the more competitive Australian retailers on Dyson pricing outside official Dyson channels. Dyson has a controlled-pricing model at authorised retailers, so headline Dyson RRP tends to match across JB Hi-Fi, Harvey Norman, The Good Guys and Bing Lee, but Bing Lee's price-match guarantee, occasional Bing Lee VIP bundle codes on Dyson accessories and interest-free finance on higher-ticket Airwrap and Gen5 SKUs are where day-to-day savings appear. Boxing Day and Black Friday deliver the deepest Dyson discounts of the year, with bundled attachment packs on hair care in the Christmas run-up. Activate ShopBack Australia before clicking through to Bing Lee for cashback on top of the Dyson sale price.

Bing Lee Australia runs a price-match guarantee: staff will typically match a verified lower price on the same in-stock product from an authorised AU retailer, subject to product availability and confirmation of the competing price. This applies in Bing Lee stores across NSW and, on request via customer service, on binglee.com.au orders, though online price-match is not always guaranteed. The reliable playbook is to check current pricing at JB Hi-Fi, Harvey Norman, The Good Guys and Amazon AU before visiting a Bing Lee store, bring a competitor screenshot or catalogue, and ask for a price match. This is particularly useful on Dyson SKUs where controlled pricing keeps most retailers within a few dollars of RRP, and on large TVs where Bing Lee's NSW metro delivery and install service can outweigh a small headline-price gap. Online orders placed through the Bing Lee ShopBack merchant page still earn cashback at the current published rate.

Bing Lee VIP is Bing Lee's free customer program. Members typically get access to member-exclusive offers across the Bing Lee catalogue, early access to major sale events including Boxing Day and Black Friday, birthday perks and email-first previews of new-model launches on TVs, appliances and Dyson. Bing Lee Business Direct is the separate B2B arm for ABN-registered buyers ordering multi-unit volume across appliances, IT and audio, with dedicated account handling and quotes rather than a self-serve store. Bing Lee VIP status does not affect ShopBack cashback tracking, and Bing Lee VIP offers may compound with ShopBack cashback on eligible orders since one is a merchant loyalty benefit and the other is a cashback claim, though stacking eligibility varies by promotion. Activate ShopBack Australia before clicking through and verify tracking after checkout.

Bing Lee Australia wins on NSW and Sydney metro delivery speed, free NSW metro delivery on eligible orders, paid install service on major appliances, price-match guarantee, Latitude Interest Free finance on higher-ticket SKUs, and Bing Lee Business Direct for ABN volume orders. JB Hi-Fi wins on national store network, broadest gaming, music and movies range, and JB Perks membership. Harvey Norman wins on interstate reach and some of the most aggressive interest-free finance terms on selected categories, though pricing and price-beat are franchisee-level. The Good Guys wins as an appliance specialist with Concierge loyalty and StoreCredit, and shares supplier scale with JB Hi-Fi under the JB Hi-Fi Group. Retravision is a regional player worth checking outside metro areas. Kogan wins on Kogan-brand cheap and online marketplace breadth. Amazon AU wins on Prime speed for electronics accessories and small SKUs. For NSW shoppers buying a TV plus install, a kitchen appliance refresh or a Dyson, Bing Lee is often the most efficient. Check ShopBack Australia for the current cashback rate on each retailer's merchant page before deciding.

Bing Lee Australia offers standard delivery on binglee.com.au orders (typically 2 to 7 business days for NSW and metro postcodes, longer for interstate destinations), free NSW metro delivery on eligible orders above a threshold, and free Click and Collect at Bing Lee stores across NSW (order online, pick up in store, typically ready within a short window depending on stock location). Paid install service on major appliances covers delivery plus connection on fridges, washers, dryers, dishwashers, wall ovens, cooktops and rangehoods, with old-appliance removal available in NSW metro on eligible SKUs, bookable at checkout. Note that delivery, install and old-appliance removal fees themselves are typically excluded from ShopBack cashback tracking (only the product order value qualifies), and pure in-store walk-in purchases without an online order are not eligible for online ShopBack cashback. Click and Collect orders placed online do qualify since the order is initiated at binglee.com.au. Activate ShopBack Australia before clicking through to Bing Lee and see the current rate table on this page.

Bing Lee Australia accepts card (Visa, Mastercard, Amex on eligible SKUs), PayPal, Zip, Afterpay, humm and Latitude Interest Free financing at checkout on binglee.com.au and in NSW stores. Latitude Interest Free is Bing Lee's headline finance option for higher-ticket purchases (large TVs, premium appliance bundles, Dyson Airwrap plus Gen5 combinations), with promotional interest-free terms available on qualifying spend subject to approval and product eligibility. Zip and Afterpay suit mid-ticket splits over shorter windows, and humm typically handles longer terms on selected categories. Finance approval and interest-free eligibility are subject to the provider's own checks, and choosing a finance option does not change the base product price. Activate ShopBack Australia on the Bing Lee merchant page above before clicking through to Bing Lee, complete checkout in the same session, and the current cashback rate applies to the product order value regardless of the payment method chosen.

To earn cashback on Bing Lee Australia, sign in to ShopBack Australia, open the Bing Lee merchant page above, and click through to binglee.com.au. Complete the purchase in the same browser session without switching to other coupon sites, and avoid pasting unsupported third-party voucher codes at checkout since they can break cashback tracking. Click and Collect orders placed online at binglee.com.au qualify since the order is initiated online. Pure in-store walk-in purchases at Bing Lee NSW stores and gift card top-ups have their own cashback eligibility per merchant terms. The current cashback rate is shown in the rate table on the ShopBack Bing Lee page above. See also, read our AU electronics savings guide.

A common Bing Lee Australia stacking approach is: buy during a Bing Lee catalogue sale event (Boxing Day for TVs, appliances, Dyson and gaming; EOFY late May to June for fridges, washers, dryers, dishwashers and business laptops; Black Friday plus Cyber Monday November for all categories; Click Frenzy mid-November as an early preview; mid-year and back-to-school in July and January respectively), sign in as a Bing Lee VIP member to apply any live member offer, ask staff to price-match a verified lower price from JB Hi-Fi, Harvey Norman or The Good Guys on the same in-stock product, use Latitude Interest Free finance if the purchase value warrants it (does not affect the base price), and activate ShopBack Australia on the Bing Lee merchant page above before clicking through to binglee.com.au. Stacking eligibility varies by promotion, so verify tracking after checkout. For small business ABN buyers, add Bing Lee Business Direct for volume quotes and Instant Asset Write-Off on eligible EOFY business devices at tax time per ato.gov.au and your accountant. Avoid pasting third-party voucher codes at checkout since they can break cashback tracking.